Your Ads Aren't the Problem
Your Offer, Funnel, and Creative Are. We Fix All Three.
Most supplement brands have no ads problem.They have an offer problem. A funnel problem. A creative problem. We fix all three — then scale what the data proves.
Average verified outcomes across active nutra brands
Most supplement brands are running ads on a broken foundation.
The problem is never the budget. It's always the system underneath.
Collapsing ROAS
You increase budget and ROAS drops. You're not scaling — you're bleeding. The algorithm has no margin to work with because your offer was never built for ads.
Revenue Plateau
Same monthly number for 6-8 months. Every test fails. Nobody told you the ceiling isn't your ads — it's your AOV and funnel structure.
Dead Creative
Product shots. Generic wellness copy. The same visuals your competitors ran in 2019. CPM rising. CTR falling. The market has seen it all.
Leaking Pipeline
You're paying to bring cold traffic in and leaving 70% of warm visitors unconverted. No retargeting. No recovery. Just spend going out and not enough revenue coming back.
Most agencies launch ads on a broken foundation.
We audit the first — because no creative fixes a $30 AOV with $22 CPA.
Meta Ads
Hook-based UGC creative strategy and full-funnel campaign management built specifically for supplement purchase cycles.
01Google Ads
Performance Max and dynamic retargeting that closes the warm traffic your Meta campaigns generate. We don't let intent go to waste.
02Offer Engineering
We restructure your bundles and pricing to increase AOV. Better offers make every ad dollar work harder — this is always the first fix.
03Content & Social
Consistent on-brand content that warms your audience before they ever see a paid ad. The cheapest conversion tool you're not using.
04Founder Brand
In nutraceuticals the founder is the brand. We build your LinkedIn and Instagram presence so trust compounds over time.
05Built Exclusively for D2C Nutraceutical Brands.
We partner with supplement brands serious about scaling beyond $50K/month.
Category exclusivity enforced. We do not onboard competing brands in the same niche.
Case Studies and Outcomes
“We were spending on ads and losing money every single month. We had a great product — but the math never worked.”
Before Paraads
- Single $30 bottle — no bundles, no AOV strategy
- ROAS stuck at 1.4x for 8 months
- Generic product shot creatives only
- Pixel misconfigured — bad purchase data
- Zero retargeting system in place
- CPA $22 with no margin remaining
What We Did
- Rebuilt offer: Buy 2 Get 1 / Buy 3 Get 2 — AOV $30 → $75
- Replaced product shots with UGC Before/After testimonial videos
- Launched Meta broad + Google Performance Max retargeting
- Fixed Pixel and Conversions API from scratch
The single biggest lever was not the ads. It was the offer restructure. Once AOV went from $30 to $75, the math flipped — and we scaled from there.
Men's multivitamin brand — from $8K to $29K/month
Offer restructure from single SKU to subscription bundle. UGC creative overhaul. ROAS improved from 1.2x to 3.1x in 60 days.
Women's wellness brand — CPA dropped 31% in first month
Full pixel rebuild, retargeting sequence, and bundle offer engineering. Revenue scaled from $12K to $38K/month without increasing ad spend.
Ads Don't Scale Broken Businesses.
Most supplement brands are not failing because their product is bad. They are failing because their ads, offer, and funnel were never engineered to work together. We fix the system — not just the campaigns.
Paraads was built on one belief — that paid media for nutraceuticals is not a creative guessing game. It is a repeatable engineering problem with a repeatable solution. Fix the offer. Fix the funnel. Fix the data. Then scale.
For supplement founders ready to stop guessing and start scaling — the protocol is open.
Three steps. No fluff.
We don't start with ads. We start with what's broken.
Deep Audit
We audit your ads, offer, AOV, funnel, and tracking setup. We tell you exactly what is killing your ROAS. No 40-page PDF. Just the problems and the exact fixes.
Fix the Foundation
We fix the offer, rebuild the funnel, and configure pixel and Conversions API correctly. No scaling happens until the foundation is solid.
Launch & Scale
Hook-driven UGC creative. Full-funnel Meta + Google targeting. Retargeting systems live from day one. Then we scale what works using data only.
Capacity
We take on a maximum of 3 nutraceutical brands per quarter.
To maintain execution depth and full category exclusivity, we do not onboard competing brands in the same niche. Brand and niche verified before engagement begins.
Request Your AllocationQuestions supplement founders ask.
We don't start with ads. We start by auditing your offer and fixing your funnel. Most agencies skip this entirely. We don't — because no ad strategy can save a broken product page or a low-AOV offer.
Most brands see measurable ROAS improvement within 30 days of launch. Full scaling results typically appear within 60–90 days depending on spend level and offer strength.
No honest agency guarantees specific numbers. What we guarantee is full transparency, weekly reporting, and a data-driven process that has produced consistent results across every engagement.
Yes. We work with supplement D2C brands in US, UK, Europe, and Australia. Ad accounts and payment methods vary — we handle the setup.
Book a free audit below. We review every submission within 24 hours and schedule a focused working session — not a sales call.
Book your free performance audit.
A focused working session on exactly what is capping your revenue and what we would fix first. No pitch. No pressure.